7 Festivals And Events Programming Policy PDF 268 KB
Minutes:
Councillor Thompson, Cabinet Member for
Business and Culture and Andrew
Gostelow; introduced the report, ref BHP47 which set out proposals
for the Festivals and Events Programming Policy, (available
here). The introduction included
the following points.
- That the district embraced a diverse
range of festivals, hosted at various sites across the district.
These festivals significantly contributed to the district's
vibrancy, formed an integral part of our cultural identity,
bolstered the visitor economy, and positively impacted the health
and well-being of residents.
- The paper discussed strengthening
the council's offerings and reviewing approaches to better support
organisations intending to stage events. This was a working
document seeking input on improving the council's appeal to event
organisers and ensuring comparability with our competitors.
Feedback had been gathered from the Festivals in Winchester Group
and other event organisers, and some immediate improvements were
underway, including the establishment of a single point of contact
to streamline applications, offer guidance, resolve date clashes,
and enhance web-based guidance on the event application
process.
- There was also a reevaluation of the
terms and conditions for hiring Council land, particularly
concerning the cleanup after large events. Going forward, greater
emphasis would be placed on cost recovery while ensuring a fair and
flexible approach, tailored case by case, to treat organisations
equitably.
- This marked the initial phase of
creating a more accessible process for event organisation. When
fully developed, it would significantly enhance our competitiveness
with neighbouring local authorities, stimulate our visitor economy,
and foster a stronger sense of pride in our community.
Additionally, the ongoing cultural strategy, expected to be adopted
in 2024, would incorporate further improvements in organising
events and festivals, as highlighted in previous engagement and
consultation exercises.
Councillor Lee addressed the committee and
highlighted the following points.
- He recognised the rich and diverse
culture in the Winchester District, celebrated through numerous
festivals and events throughout the year. This provided an
opportunity for both local communities and visitors to participate,
contributing positively to the local economy and well-being.
- He appreciated the initiative to
refresh the approach to developing and strengthening Winchester
District's event offerings. The promotion of a curated event
calendar aligned with sustainability priorities was welcomed.
However, he urged greater emphasis on accelerating efforts towards
environmental sustainability, especially considering the nature
emergency.
- He urged that events and festivals
were made more environmentally friendly to enhance their appeal and
suggested consideration of measures such as a ban on single-use
plastics or providing discounts for attendees using low-carbon
transport.
These points were responded to by Councillor
Thompson, Cabinet Member for Business and Culture, Andrew Gostelow,
Service Lead - Economy & Tourism, and Emalene Hickman, Culture
and Creative Sector Development Officer accordingly.
The committee was asked to comment upon:
- The refreshed approach to engagement
between organisers and the council,
- The approach to improve cost
recovery with respect of changes to terms and conditions for the
hire of council land, and
- The potential and practicalities of
adopting an overarching curated programme of festivals and events
across the district.
The committee ...
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